White Birch has long been a cherished boutique in Alton, Illinois, known for its thoughtfully curated selection, welcoming atmosphere, and commitment to personal service.

From the beginning, White Birch has been rooted in a passion for beautiful spaces, meaningful gifts, and creating a shopping experience that feels both inspiring and approachable.

Over the years, the boutique has become a destination for locals and visitors alike – offering home décor, fashion, jewelry, and unique giftable finds that reflect both timeless style and current trends.

With an emphasis on quality and limited-quantity items, White Birch has built a reputation for offering pieces that feel special and distinctive.

In November of 2025, White Birch entered an exciting new chapter when Stephanie Schwegel purchased the boutique from Stacy Keshner.

This transition marked a continuation of the shop’s legacy while embracing fresh ideas and future growth.Today, White Birch remains committed to the values that have always defined it: thoughtful curation, attentive service, and a genuine connection to the community.

As the boutique continues to evolve, its mission stays the same – to offer a beautiful, welcoming space where customers can discover something truly special.

Stephanie Schwegel – Owner
White Birch
701 W Delmar Ave, Alton IL 62002
(618) 531-9335